Native e-Commerce experience delivered for Nigeria's largest online marketplace
We helped Konga launch a native mobile (iOS and Android) experience to allow its customers shopping on the move.
Background
Konga is a Nigerian eCommerce company, founded in 2012. It offers a third-party online marketplace, as well as first-party direct retail in various categories including consumer electronics, fashion, home appliances, books, children's items, and personal care.
In 2014, Konga recorded sales worth of $3.5 million seeing its revenue increasing by 450% since 2013. In January 2015, Konga was rated as the most visited Nigerian website by Alexa Internet.
The Problem
Expanding its eCommerce reach, Konga recognized the need for covering mobile platforms (Android and iOS). The challenge was now to build a great mobile experience and also develop all associated web services. Konga approached Net Solutions in 2013. Before choosing Net Solutions as its eCommerce partner, Konga conducted a thorough market search. They initially wanted to build iOS app and the associated web services. Impressed with our services, Konga later decided to get an android app also developed by us.
The Solution
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Process and Engagement Model
The project was executed on a fixed price engagement model with a team of 6 people working on it. Net Solutions was involved in both the design and development of the app.
Collaboration and Communication
Project collaboration was done using Basecamp. Project communication was done using GotoMeetings and Skype. An Account Manager coordinated between Konga and Net Solutions teams.
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Technology Stack
The mobile apps were developed in native iOS and Android frameworks.
Since the Konga website was developed on Magento Commerce platform, the web services were also launched using Magento.
The Result
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Unparalleled User-Experience For All Customers Globally
A Premium Mobile Commerce Experience Konga was able to deliver a premium mobile commerce experience to its customers. In addition, Konga delivered all the best features which are offered by other leading apps.
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Won Awards For Innovation
The mobile phone applications built by us won awards for Konga. These included Fast Company Online Retailer of the Year Marketing World Awards.
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Single Platform With A Uniform View
Acquired 4+ rating for Mobile Apps Both the Android and iOS apps that we developed for Konga received an average of 4+ ratings and over 500,000 downloads.