Whether you are a B2C or B2B business, your digital storefront is no longer just a sales channel; it is your most critical growth engine and your most visible corporate asset. Yet, for many brands, legacy Magento Open Source or older custom builds are now a liability, actively constraining growth.
The data is clear: an outdated platform is a verifiable growth blocker. Brands on legacy systems report a cascade of severe business pain: declining organic traffic, mobile conversion drops, checkout instability, and significant SEO losses. Your technical debt is translating directly into financial risk, and the operational fragility of an old system is slowing your entire business down.
We outline what to consider, why it is a critical success factor today, and then how you can fast-track your migration to Adobe Commerce within 90 days to unlock new revenue opportunities in 2026.
The 2026 Imperative: Future-Proofing Your Commerce Core
Yesterday’s sufficient technology is today’s obsolescence. For your brand to dominate in 2026, commerce must be predictive, adaptive, and seamlessly integrated with your total customer experience. This requires a modern foundation that embeds AI, enables headless architectures, and orchestrates real-time customer journeys.
The emergence of new shopper channels like GenAI, where ChatGPT has over 800 million monthly active users, didn’t exist when older platforms were designed, so you may not be capturing this fast-growing, increasingly important revenue stream.
“NEARLY 60% OF SEARCHES ARE ZERO-CLICK - MEANING MANY USERS ARE FINDING WHAT THEY WANT VIA GEN AI …and 79% of shoppers relied on GenAI for at least half of their decision-making”
The competitive advantage is no longer about having a store; it’s about how quickly you can innovate and deploy new, personalised experiences. Continuing to manage manual platform upgrades, custom core integrations, and maintenance cycles is solving yesterday’s problems. It’s diverting precious capital and talent from high-value, customer-impact initiatives.
The Clear Benefits of Adobe Commerce
Adobe Commerce is a composable commerce solution that merges the foundational power of Magento Open Source with proprietary enterprise-grade services and advanced cloud-based capabilities. It provides the predictable modernisation mid-market brands demand: clear scope, fixed timelines, fixed cost, and guaranteed outcomes. Unlike legacy versions, the new Adobe Commerce as a Cloud Service is a fully SaaS-based platform where upgrades and security patching are managed entirely by Adobe, eliminating the need for manual version steps. Here are the 11 distinct benefits of Adobe Commerce:
1. Unmatched Global and Peak-Traffic Scalability (The Stability Fix)
Your storefront must handle sudden surges and scale seamlessly for global operations. Legacy self-hosted solutions force you to own the complexity of capacity planning.
This guaranteed stability ensures your store remains operational during high-traffic peak seasons, eliminating revenue-costing outages. This is one of the most important benefits of Adobe Commerce as a cloud service for high-growth brands. This new architecture also enables rapid expansion, allowing you to provision new environments in minutes rather than days.
2. Built-in AI and Real-Time Personalisation (The Revenue Multiplier)
The future of commerce is predictive. Adobe Commerce natively embeds powerful AI integration (via Adobe Sensei) to move you beyond basic promotions. This is critical for driving Customer Lifetime Value (CLV).
- AI-Driven Live Search: Delivers instantaneous, accurate, and personalised search results.
- Product Recommendations: Automates personalised shopping experiences in real-time based on customer behaviour and intent.
- Product Visuals: Empowers merchandising teams to utilise native GenAI capabilities to generate millions of product image variations (crop, resize, background) without leaving the commerce admin.
- Omnichannel Personalisation: Seamlessly integrates with the Adobe Experience Platform (AEP) for real-time data sharing and targeted experiences across all touchpoints (e.g., personalised pricing, campaigns).
3. Guaranteed Performance and Core Web Vitals (The SEO & Conversion Fix)
Slow pages, Core Web Vitals (CWV) failures, and instability are costing you organic traffic and conversion today. Moving off a heavily customised/tangled build is vital for performance.
Migration to the new Adobe Commerce as a Cloud Service is an investment in measurable technical and business outcomes. You immediately move to a faster, safer, AI-ready stack built on modern technologies and optimised databases, offering proven gains in speed, stability, and CWV compliance that directly combat SEO erosion and mobile conversion drops. The new Storefront powered by Edge Delivery Services benchmarks at a Google Lighthouse score of 100, driving a proven 4-8% increase in conversion rates by moving code to the edge rather than relying on heavy client-side processing.
4. Continuous Innovation with Zero Disruption
Legacy upgrades are risky, time-consuming, and prone to breaking existing functionality. This upgrade friction stalls feature rollouts.
Adobe Commerce as a Cloud Service provides continuous service delivery. New features are deployed, tested, and rolled out with zero-downtime updates for the core, minimising operational disruption. The Git-based, fully managed CI/CD pipeline enables developers to safely push features from dedicated Dev and Staging environments to Production. Your teams gain time back for experimentation and customer experience, not endless maintenance cycles. With the new SaaS architecture, you move from “easier upgrades” to “zero upgrades,” as Adobe automatically manages all security patches and version updates, ensuring you are always on the latest version without manual intervention.
5. Enterprise-Grade Security and Compliance as a Service (Risk Mitigation)
Data breaches are costly, making trust a Board-level KPI. Legacy Open Source places the full burden of security, patching, and compliance solely on your team.
Adobe Commerce operates on a shared responsibility model, with Adobe maintaining secure code, platform security, and ensuring SOC 2 and PCI DSS compliance (Level 1 Solution Provider). You gain a hardened platform with integrated enterprise-grade security, Web Application Firewall (WAF), and Distributed Denial-of-Service (DDoS) mitigation, drastically reducing your risk surface. Because the new platform is entirely SaaS, Adobe proactively pushes security updates to the core application, eliminating the “patch Tuesday” burden and reducing your exposure window to near zero.
6. Accelerated Time-to-Value with a Future-Ready Architecture
Outdated architecture stalls growth-blocking initiatives like multi-store rollouts or deeper personalisation. The new Adobe Commerce as a Cloud Service is designed for the modern composable approach.
- Headless Flexibility: Leverage the Progressive Web App (PWA) Studio to accelerate the time-to-market for native app-like Progressive Web Apps (PWAs). For maximum velocity, the new Storefront, powered by Edge Delivery Services, lets you build lightning-fast, document-based experiences that require zero compilation, drastically reducing development time compared to traditional PWA builds.
- API-First Approach: The architecture allows for faster iteration. You can leverage Adobe Developer App Builder and API Mesh to build serverless extensions “out-of-process.” This ensures your custom features never break the core platform, keeping your SaaS foundation clean and upgrade-ready.
7. Essential B2B Capabilities (Native and Exclusive)
For businesses with hybrid B2B/B2C services, the B2B feature set is non-negotiable. Only Adobe Commerce offers advanced B2B capabilities natively, providing a single source of truth for all commerce.
Native B2B features include:
- Quote management and price negotiations.
- Custom pricing and catalogs for different company tiers.
- Multi-level company hierarchies and a Company Switcher feature.
- Enhanced Scalability: The new Merchandising Services now support up to 30,000 unique price books and massive catalogs (250M+ SKUs), allowing you to execute complex, granular pricing strategies across regions without performance degradation.
8. Rich Visualisation and Advanced Business Intelligence
Managing multiple global locations requires centralised data and deep, immediate insights. Adobe Commerce transforms reporting into genuine intelligence.
It includes rich visualisation, customisable dashboards, and robust reporting tools for: Average Order Value (AOV), Customer Lifetime Value (CLV), Retention Rates, and Sales. These insights are greatly enhanced by the inclusion of dedicated performance monitoring via New Relic APM and the Site-Wide Analysis Tool (SWAT) for deep diagnostics. In the new SaaS environment, this is elevated by the AI-powered Success Metrics Report, which automatically highlights trends and instantly compares pre- and post-launch metrics, eliminating the need for external data analysts.
9. Predictable Costs and Operational Efficiency (TCO Reduction)
Uncertain development costs and the high technical expertise required for managing legacy Open Source are often hidden expenses. Open Source requires considerable investment in infrastructure management.
Adobe Commerce as a Cloud Service provides predictable, clear, and upfront pricing. By eliminating infrastructure overhead and upgrade complexity, your internal teams are freed from being a cost center to focus on high-value, customer-impacting work, driving better Total Cost of Ownership (TCO). This focus on predictable cost is a key benefit of Adobe Commerce for retailers and DTC brands. The new GMV-based pricing structure further simplifies forecasting, while the SaaS architecture cuts operational costs by at least 50% by removing the need for security patching and manual version upgrades.
10. Seamless Integration with the Adobe Ecosystem and Back-End Systems
Integration constraints on legacy platforms block growth by stalling initiatives with critical back-end systems.
- Ecosystem: The Adobe Commerce Marketplace offers a vast, vetted ecosystem of over 4,400 extensions.
- Back-End Systems: Critically, it automates the synchronisation of inventory, orders, customer data, and delivery details with your Enterprise Resource Planning (ERP)/Product Information Management (PIM)/Customer Data Platform (CDP) systems. This near real-time data flow eliminates manual order management and batch processing, streamlining operations for multi-store, multi-region setups. You can accelerate this connectivity using pre-built Integration Starter Kits (for ERP, Payments, and Shipping) and Adobe Developer App Builder, which ensures connections are serverless and never destabilise your core commerce engine.
11. Customisation and Content Agility for Marketing Teams
While legacy Magento offers customisation, it often increases complexity and maintenance risk. Adobe Commerce elevates control and content agility for your marketing and merchandising teams.
Non-technical teams gain user-friendly tools for content updates, with drag-and-drop capabilities (via Page Builder) that expedite changes at high velocity (hourly, not monthly), something impossible on most outdated systems. This agility is key to rapid testing, competitive market response, and the creation of unique digital touchpoints. With the new Storefront, this agility evolves further: marketing teams can now edit content directly in Microsoft Word or Google Docs and publish to the edge in seconds, while using native GenAI tools to generate high-converting copy and image variations instantly.
Are You Ready for Migration to Adobe Commerce? A Critical Self-Assessment Checklist
The need for modernisation is often masked by a history of quick fixes. But your pain points are the key migration triggers. This quick checklist reflects the real pain businesses experience and helps you quantify the cost of inaction.
Review the following business-critical statements. If you check three or more boxes, your brand is experiencing the high-pain instability that necessitates immediate migration to Adobe Commerce.
- Revenue-Impacting Performance: Our site experiences frequent slow load times or fails to meet Core Web Vitals (CWV) standards, resulting in measurable organic traffic loss.
- Conversion Decline: Our mobile conversion rate is lagging, and we see high cart abandonment directly tied to outdated templates or brittle checkout customisations.
- Operational Fragility: We experience frequent, unscheduled outages, plugin conflicts, and technical debt that make routine releases risky and slow our ability to launch new features.
- Blocked Growth Initiatives: We have stalled projects around PIM, CDP, ERP, or multi-store rollouts because our current platform architecture cannot support complex, new integrations.
- Security/Compliance Risk: We are spending excessive time and budget on managing security patches and compliance (e.g., PCI), or an End-of-Life (EOL) version of Magento Open Source is constraining us.
- High TCO: The Total Cost of Ownership (TCO) is spiking due to the constant need for specialised developers to maintain and troubleshoot our heavily customised, tangled build.
Your Pain is Visible. Your Solution is Predictable. If you recognise these patterns, your platform has become a bottleneck to growth – and here’s the part where we can help you. We have designed a fixed-scope, 90-Day FastTrack Migration to Adobe Commerce to move you to this faster, safer, AI-ready architecture with zero business disruption.
90 Days to Modern Commerce: Your FastTrack to ROI
So, the decision to migrate is clear, but the process can be daunting, especially for brands with high SKUs, complex catalogs, and multi-store setups. You need to upgrade without disrupting your business. Net Solutions is a partner to Adobe Commerce, and we specialise in a 90-day, outcome-led migration motion: The Adobe Commerce Migration ROI FastTrack.
This focused initiative is designed to move high-pain, mid-market retail and DTC brands off constraining legacy platforms.
Your future in eCommerce is not about incremental improvements; it’s about a fundamental shift to an intelligent, resilient, and adaptive platform. The clock is ticking on legacy systems. We are ready to move you to a faster, safer, AI-ready Adobe Commerce stack.
Final Word: 2026 belongs to brands that modernise early. Migration to Adobe Commerce is no longer a technical project; it is a revenue strategy.
Ready to reclaim revenue lost to platform pains? Get in touch with us to begin with a Migration Readiness Assessment and get a personalised report with your revenue-risk score and red flags.
