How Net Solutions helped improve user experience for
An Intelligent instant Callback Product to improve Conversions and increase Sales
An early stage tech startup established in 2016, its main offering was an instant callback widget tool for handling lead generation on websites, which drew the desired traffic within a few months of launch.
However, the client felt that a new architecture was required to accommodate the rapidly growing customer base. This would also increase the conversion rate, therefore leading to sales calls.
The client approached us given our expert pool of analysts and developers who were well adept in optimizing websites. Based on our discussion with the client, we identified the following issues:
We built an Interactive Prototype of the widget for our client to visualize the real-time scenarios effectively before we began with the actual development process. Further, we also upgraded the entire Information Architecture for the new version of the widget.
We used Design Sprints as a service and methodology to accomplish the task. Also, the process of Plan->Create->Test in every design sprint was being followed under an Agile backlog.